How Melbet Uses Cookies and What It Means for You in India

Cookies are text files of small size that a website can write into your web browser when you use a website. The cookie is used to help the site remember things about you, such as what you have done, your preferred settings, and whether you are logged in. It makes your interaction with Melbet fast, seamless, and tailored to each user’s needs.

The cookie does not store personal identifiable information (such as your bank card number) or passwords. It holds only non-personal data – session IDs, language settings, and how you browse the site. Melbet uses this data to determine how its users interact with the Melbet platform so they may continually work to improve it.

Melbet uses several categories of cookies, each serving a specific purpose. Understanding what each type does helps you make an informed decision about your privacy. Below is a breakdown of the main cookie categories used on the platform.

Cookie Type	Purpose	Duration
Strictly Necessary	Keep your session active and secure	Session only
Functional	Remember language, region, and preferences	Up to 1 year
Analytical	Track page visits and user behavior	Up to 2 years
Marketing	Show relevant ads and track conversions	Up to 2 years
Third-Party	External services like payment and chat tools	Varies

These are required to get the site to run. Melbet does not operate as intended if these are disabled. They manage your login session, maintain an active bet slip, and secure your account against unauthorized access. You can’t turn off strictly needed cookies using the cookie settings.

Cookies don’t store information about how you use the internet and/or any marketing info. The sole purpose of strictly necessary cookies is to enable a certain level of security and functionality. In addition to Melbet India, they provide the accuracy of your current balance and open bets across all visits.

Functional Cookies will allow you to keep track of what choices you made when using the website. If you choose Hindi as your preferred language, MelBet will remember your choice so you don’t have to change it each time you return. It works exactly the same with all other functional cookie options, such as odds format (decimal or fractional), time zone settings, and sports category favorites.

In addition, these types of cookies can be used to tailor your home page, so you see the markets that interest you most. Functional cookies do not create a user profile for advertising purposes. In fact, their sole purpose is to make your experience at MelBet more personalized based on how you interact with the site. Functional cookies remain active for a maximum of 1 year by default.

The data gathered using analytic cookies is used by Melbet to understand how visitors to its site (Melbet) move around the site. This data includes which pages have the highest traffic and where on the site traffic tends to drop off. Additionally, analytical cookies help the Melbet Team track how long visitors spend on each page/site section of the site. So they can identify areas of weakness in the overall user experience and address them promptly.

Analytic cookie data is anonymized. Therefore, it will never allow anyone at Melbet to identify an individual user from this type of data. Melbet uses various analytics tools, including Google Analytics and its own internal tracking systems, to analyze this type of data. Ultimately, the goal of all of this data analysis is to make the overall Melbet platform faster, cleaner, and easier to use for all visitors.

There is a lot of confusion about what cookies actually see on your device. Here is a clear list of what Melbet cookies can access:

• Your session token – to keep you logged in securely.
• Browser type and version – to display the site correctly.
• Pages visited and time spent on them – for analytical purposes.
• Preferred language and region settings – for a localized experience.
• Referral source – to track which link brought you to Melbet.

Cookies cannot read files stored on your device. They also cannot access your passwords, camera, or microphone. They are strictly limited to what happens inside the browser window during your active Melbet session.

Marketing cookies track your activity on Melbet and on other websites to show you relevant promotions. If you have been browsing cricket markets, you may see offers related to the IPL or international test matches. These cookies help Melbet deliver content that actually matters to you personally.

Melbet also uses marketing cookies to measure the effectiveness of its advertising campaigns. They track whether a user clicked a banner, visited the site, and made a deposit. This data is used to optimize advertising spend and show promotions only to people who are genuinely interested.

Melbet works with external partners who may also set cookies on your browser. These include payment processors, live chat providers, and advertising networks. Each partner has its own cookie policy, which may differ from Melbet’s own practices.

Common third-party services on Melbet include fraud detection tools, customer support, and affiliate tracking. When you use the live chat feature or make a UPI payment, third-party cookies may be set. You can check each partner’s privacy policy for detailed information about what they collect and how long they keep it.

The table below shows how long different types of cookies remain active on your device after you visit Melbet.

Cookie Category	Typical Duration	Can Be Deleted?
Strictly Necessary	Until the browser is closed	No – breaks functionality
Functional	Up to 12 months	Yes, via the Melbet settings
Analytical	Up to 24 months	Yes, via the Melbet settings
Marketing	Up to 24 months	Yes, via the Melbet settings
Third-Party	Set by third parties	Yes, via browser settings

Melbet gives users in India full control over which cookies they accept. You can access cookie settings through the consent banner that appears when you first visit the site. Here is what you can do:

• Accept all cookies for the full Melbet experience.
• Reject optional cookies while keeping necessary ones active.
• Customize each category to your preferences.
• Update your choices at any time through the privacy settings menu.

Your settings are stored as cookies, so the site remembers your preferences on future visits. If you clear your browser cache, the consent banner will appear again. You will need to reconfirm your choices after that.

Beyond Melbet’s built-in controls, you can manage cookies directly through your browser settings. This gives you more granular control over what gets stored. The steps vary slightly depending on which browser you use:

• Chrome: Settings → Privacy and Security → Cookies and other site data.
• Firefox: Settings → Privacy & Security → Cookies and Site Data.
• Safari: Preferences → Privacy → Manage Website Data.
• Edge: Settings → Cookies and site permissions → Cookies and site data.

Blocking all cookies in your browser will prevent most websites from working properly, not just Melbet. It is better to use Melbet’s own preference center to disable only the optional categories you do not want. This way, the site continues to function normally for you.

Indian users have specific rights regarding data collected through cookies. Melbet respects these rights and provides tools to exercise them easily. Here is what you are entitled to:

• Right to be informed about what data is collected and why.
• Right to access the data Melbet holds about your browsing activity.
• Right to withdraw consent for optional cookies at any time.
• Right to request deletion of personal data linked to your account.

If you have questions about how your data is handled, you can contact the Melbet support team directly. Melbet’s data practices align with applicable regulations, including the guidelines under India’s Digital Personal Data Protection Act.

The company Melbet uses the Secure Sockets Layer (SSL) protocol to encrypt all user information sent from your web browser to their server(s). All user session-related cookie information is also encrypted using SSL. Any individual or entity attempting to intercept the SSL communication will be unable to interpret the cookie information. The company prioritizes security across the entire platform.

Cookies issued for the user session (i.e., containing the user’s login token) are configured to be both HTTP-Only and secure by default. Due to these configurations, no JavaScript running on the user’s page can have access to the cookie information. Thereby preventing potential Cross-Site Scripting (XSS) attacks. Melbet has a dedicated security team that continually reviews/audits cookie implementations to maintain a safe environment for all users, both in India and abroad.

Melbet reserves the right to modify this cookie policy as required by regulatory requirements, software upgrades to its own systems, or third-party partners, etc. Users will be notified directly on the website of any significant changes to the cookie policy. As such, it would be wise for users to regularly review the cookie policy page to stay up to date with recent policy changes.

There will also be a “last modified” date displayed at the bottom of the policy page that indicates the last date the policy was modified. By continuing to use Melbet’s services after a modification to the cookie policy is posted. It shall be deemed, by both parties, to constitute users’ consent to be bound by those modified terms. If users do not agree with any modifications, they can reach out to support personnel to explore their options.

If you would like to know what happens to the cookies used by Melbet, please use the “live chat” link in the bottom-right corner of the screen. You can also send an email through the contact section in the footer or visit our online assistance center. Our support service operates 24/7 and offers several languages, including English and Hindi. For many customers, responses to customer queries are usually received promptly via live chat.

Further detailed information on Melbet’s general privacy policy can be found in the comprehensive Privacy Policy document. This document describes in detail how Melbet stores and shares user data with third-party companies. In addition, the document explains in detail the various legal rights that each user has. These two documents work together to explain how your personal data is handled. Together, they give you a clear understanding of what happens while you use our services.